Surface Design Show 2023 gets ready
Leading event for architects and designers to explore the best in surface material innovation,
the Surface Design Show (www.surfacedesignshow.com) is getting ready to welcome over 180
exhibitors to its 2023 edition including over 30 New Talents.
Supporting new talent is a key focus for Surface Design Show, with the best in new innovations and design represented from across the world with new talent not only from Great Britain but also Sweden, The Netherlands, Argentina, Malaysia, Denmark and Thailand amongst others.
Curated by Chief Creative Director at Trendease International, Jennifer Castoldi, and in Partnership with Tessellate.co, the ‘class of 23’ New Talents featuring amongst others biomaterials, natural materials, digital print, textiles, furniture, wallcovering, weaving and biopolymers will again inspire and excite visitors whilst supporting those starting their career in the design world.
Amongst the New Talents represented will be luxurious wallcoverings and textiles created by Lydia Hill Designs that transform spaces into a dynamic oasis of colour, pattern and texture. Often inspired by nature, archival design, or even endangered wildlife, these unique digitally printed patterns add a contemporary twist to traditional design.
Incorporating elements of nature in its design the style of work from the Mehreen Ali Studio combines hand painted and digital design processes to achieve seamless repeat pattern and refined prints. Mehreen Ali’s collections aspire to bring a striking, contemporary feel to everyday living through sophisticated designs and a trend focused colour palette.
On the experimental side, is the ongoing project from Studio Lionne Van Deursen and its research into a material made of bacterial cellulose. In the studio, an organically grown material is developed and the products are handmade. During the design process, the material is used as efficiently as possible leaving minimal waste of the grown material.
Yejoong Choi will showcase its latest series of maximalist chairs in a project called ‘Kkoch-Galam’ meaning ‘a river with flowers’. Yejoong’s project brings new life to traditional Korean crafts, namely lacquer and shell inlay, and shows how these specialist techniques can be applied to contemporary design. The collection has a seasonal theme, and each chair is named after each season. The shell inlay of each seat represents flower blossoms, typical of each season, falling on the water’s surface.
Start-up by design agency Volume Creative has been created to support brands in re-using their own waste by turning waste into beautiful objects, furniture, art and surfaces, and sparing them from landfill and repurposing them into something beautiful, giving it another life.
Committed to changing the textile industry is Antonia Claudia who focuses on a circular design process, using natural materials and dyes, lessening the negative impact on the planet. The brand stands for a no waste policy with only made to order pieces, avoiding overproduction. Any material offcuts are turned into accessories or art pieces.
“Trendease International is delighted to be scouting the New Talent at Surface Design Show,” says Jennifer Castoldi, CEO and Chief Creative Director, Trendease International. “ Due to the success of this feature, we have expanded the scope of talents to include: architecture/interior design and professional services, material innovation, biomaterials, surface design, textiles, upholstery, wallcoverings, window treatments, floor coverings, furniture/case goods and lighting – categories we know will interest the design professionals attending the exhibition.”
Design enthusiasts are invited to discover the brilliant New Talent, as well as seeing the new and innovative materials of the already established surface specialists exhibiting from the 7-9 February 2023 at the Business Design Centre, London.